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Find out how our solutions transform hotel establishments into more sustainable places, without compromising on the customer experience.

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Cognitive biases hinder sustainable tourism

Traveling often goes hand in hand with dreams and discovery... but our brains play tricks on us. Even when we want to be responsible, we waste water, leave the air conditioning on, or choose a traditional hotel. Cognitive biases take over, and our good intentions evaporate in an instant.

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Why does our brain sabotage our good intentions on vacation?

Have you ever promised to travel "greener"... before clicking on a low-cost flight or leaving the air conditioning running all day at the hotel? Don't beat yourself up too much - it's not a lack of willpower. It's also, and above all, your brain.

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Know your customers better to build loyalty

In the hotel industry, knowing your customers is no longer an option: it's a strategic issue. But beware: having data isn't enough. In this blog, we show you how to turn your data into a concrete loyalty lever, from data collection to omnichannel activation, to create memorable experiences and boost your bottom line.